So, a recent website I created is for Government Contracting, procurement, and federal contracting. ASI- Advancement Strategies Inc, is not getting very good SEO. I think the reason is because we are branding them “ASI,” which is a very popular acronym for company names. Additionally, Advancement Strategies is also a fairly popular company name.
One of the keys of SEO is to have a unique product or name, or focus on the part of your company that is unique so that you can create a sort of “brand” for it, market that, and let it stand out.
