One of the Rules / Macros on Desk.com is called “Increase Priority for Influential Twitter Users”
The rule does basically what it says: if you have more than 5k followers on twitter you get higher priority support. I wonder how many companies that are using desk.com have this rule / filter enabled.
Increase Priority for Influential Twitter Users
IF ( Twitter User Followers Count greater than 5000 ) THEN Increment Case Priority