Elevator Competition Live

The counterpart to the Marketing Summit Live site, the Elevator Competition Live, will be launching this week. Keep your eyes open! :) For now we’re just running a blog on the homepage as a placeholder.

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How to Tell a Story

Here is Ira Glass of “This American Life” talking about the building blocks of a great story.

Part 1

http://www.youtube.com/watch?v=n7KQ4vkiNUk

Part 2

http://www.youtube.com/watch?v=3qmtwa1yZRM

Part 3

http://www.youtube.com/watch?v=-hidvElQ0xE

Part 4

http://www.youtube.com/watch?v=9blgOboiGMQ

NPR’s Scott Simon: How to Tell a Story

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Video and Special Effects Tools

Video Capture

Virtual Dub

Video Editing

Adobe Premiere

Special Effects

Lightwave, Premier, Photoshop

3D Animation

Lightwave, 3D Studio

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Disable IIS SSL (Port 443)


c:\inetpub\adminscripts\>adsutil set w3svc/1/securebindings "::"

then do a iisreset.

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Alternate Transportation

[youtube=http://www.youtube.com/watch?v=qDaAoXXA8Cw]

[youtube=http://www.youtube.com/watch?v=7-KczCp0OQ4]

[youtube=http://www.youtube.com/watch?v=lvD8zuGy1z4]

[youtube=http://www.youtube.com/watch?v=BZo54RyUWg0]

[youtube=http://www.youtube.com/watch?v=bEXxkWXncuo]

[youtube=http://www.youtube.com/watch?v=sUXDjg6_bhM&feature=related]

Sustainable transport (or green transport) refers to any means of transport with low impact on the environment, and includes walking and cycling, transit oriented development, green vehicles, CarSharing, and building or protecting urban transport systems that are fuel-efficient, space-saving and promote healthy lifestyles.

The advantages of increased mobility need to be weighed against the environmental, social and economic costs that transport systems pose.

But the real purpose of transport is access – to work, education, goods and services, friends and family – and there are proven techniques to improve access while simultaneously reducing environmental and social impacts, and managing traffic congestion. Communities which are successfully improving the sustainability of their transport networks are doing so as part of a wider program of creating more vibrant, livable, sustainable cities.

The social costs of transport include road crashes, air pollution, physical inactivity, time taken away from the family while commuting and vulnerability to fuel price increases. Traffic congestion imposes economic costs by wasting people’s time and by slowing the delivery of goods and services.

Transport systems have significant impacts on the environment, accounting for between 20% and 25% of world energy consumption and carbon dioxide emissions.

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Airline Ticket E-mail Monitoring Services

Want a cheap airfare? Watching those plane tickets for the best price? I’ve started to compile a list of services which alert you when they find the best deal.

also try:

Let me know if you have more!

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Pantech UM175 Driver

Download the Pantech UM 175 Driver for Windows XP (maybe 7 or Vista, too) here: Pantech UM 175 (verizon)

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WordPress gets a new default theme

WordPress is working on a new theme for 2010, called “Twenty Ten”

http://2010dev.wordpress.com/

The new theme supports a lot of built in options for customizing the banner, background, and typefaces. Kubrik was a great starting place for a lot of <= 2.8 themes, but with 2.9 and 3.0 coming out, it’s time to embrace the upgrade. Go WordPress team!

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Click Affinity

I’d like to coin the term “click affinity” in the world of web design – if it does not already exist. I just realized this concept when I visited the Wall Steet Journal’s online magazine site and was immediately tempted to click on many of the stories.

It was a difficult struggle as I had many other things I needed to be working on (ie: no time to visit that site) but there was still a pull to get into their content.

In addition to having good design and usability, the real core piece of being popular online is having good content, which is:

  • Unique / Original
  • Up to date
  • Well-written / Easy to understand

I believe having valuable content, content-teasers, graphics, and yes – even ads will increase that content’s “click affinity,” which will  engage users.

Try to present good content! Raise the click affinity for the items on your website.

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Custom WordPress Theme for WH?

I’ve been thinking that I need to revamp the site again, maybe do a more custom template. I don’t really do any advertising here, nor do I plan to, so I’m thinking of going with a minimalistic theme that just highlights the content well.

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